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Press Release

Seacoast Banking Corporation Of Florida To Present At Raymond James Institutional Investors Conference

Company Release - 2/17/2004 2:55 PM ET
                    Investors May Listen To Live Webcast

STUART, Fla., Feb. 17 /PRNewswire-FirstCall/ -- Seacoast Banking Corporation of Florida (Nasdaq: SBCF), a bank holding company whose principal subsidiary is First National Bank and Trust Company of the Treasure Coast, has accepted the invitation of Raymond James and Associates to present at their 25th Annual Institutional Investors Conference in Orlando, Florida. Dennis S. Hudson, III, President and Chief Executive Officer, will discuss the company's primary strategic focus, financial performance, recent developments and future opportunities on Wednesday, March 3, 2004 at 1:05 p.m. EST (Room A).

Investors may listen to a live audio-only webcast of Seacoast's comments by registering at least 15 minutes prior to the presentation at http://www.wallstreetwebcasting.com/webcast/rjii04 or by linking from the company's website at www.seacoastbanking.net and selecting Raymond James Presentation. For those who are unavailable to listen to the live broadcast, a replay will be available for 30 days after the event.

Seacoast Banking Corporation of Florida has approximately $1.3 billion in assets. It is one of the largest independent commercial banking organizations in Florida, headquartered on Florida's Treasure Coast, one of the wealthiest and fastest-growing areas in the nation.

SOURCE  Seacoast Banking Corporation of Florida
    -0-                             02/17/2004
    /CONTACT:  Dennis S. Hudson, III, President and Chief Executive Officer,
+1-772-288-6086, or William R. Hahl, Executive Vice President - Chief
Financial Officer, +1-772-221-2825, both of Seacoast Banking Corporation of
Florida/
    /Company News On-Call:  http://www.prnewswire.com/comp/105663.html /
    /Web site:  http://www.seacoastbanking.net /
    (SBCF)

CO:  Seacoast Banking Corporation of Florida; Raymond James and Associates
ST:  Florida
IN:  FIN
SU:  CCA

JK-KW 
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9474 02/17/200414:55 ESThttp://www.prnewswire.com